seo in sussex

Big company services at small company prices - without a fixed contract

Local searches - great for attracting genuine customers

SEO for local businesses

We are a search engine optimisation agency based in Brighton and, above all, we believe SEO services are a long-term investment which can add value to your small business as well as bringing you closer to your target audiences. 

To begin with, studies show the following:

Firstly, over 90% of shoppers will pick a business that comes up on the first page.

Secondly, over 70% of people who use local searches in their five-mile radius, will actually visit the small business they find.

Therefore, within the first 24 hours of performing a local search on mobile, 50% of prospective customers will visit the business they have discovered.

At Freshpath Marketing we specialise in Brighton search engine optimisation and ‘Local Search’ opportunities for small to medium businesses in general. 

You can find out more about our packages here: SEO services Brighton.

Search Engine Marketing - What we do

MOBILE & APP SEO

Optimise for Google's Mobile-First Index- responsive design

local seo

Promote business or services locally through Google My business

Optimise for Voice Search Googles Hummingbird & user intent

Promote local content through keyword research and a landing page strategy

User experience signals that influence CTR & Google rankings

Help search engine spiders crawl and index your site to increase visibility

Lower your enquiry costs..

We focus on small to medium businesses – that’s us. It’s your opportunity to cut your spendings per enquiry.

Average expense per sales enquiry...

Financial - £126
Retail - £27
Customer Products - £83
Technical Services - £164
Local SEO tools offer great value for money

Why a local SEO strategy matters

According to Google, 46% of searches now have a ‘local intent’. In other words, local SEO (Search Engine Optimisation) is an incredibly effective digital marketing tool to market your local business online. Moreover, it can help businesses in Brighton and Sussex to promote their products and services to local customers at the exact time they’re looking for them online. This is achieved through a variety of methods, some of which differ greatly from what’s practised in standard SEO. 

To begin with, you can read our blogpost on search engine optimisation in Brighton to learn more about this topic. 

Above all, what local businesses need to improve traffic to their websites or through their doors is visibility on what’s known as the ‘local pack’ or ‘3-pack’. To clarify, this is the block of three business listings that appear below the map in the results displayed after a Google search with local intent…

In short, not many SEO companies in East Sussex have the capacity to perform an SEO audit on your existing website, carry out high-quality web design, link building and on-page SEO and return to you with a fully optimised website. Most importantly, we do all of these things without causing you any trouble!

How Do I Rank Well In Local Search

Local SEO campaigns are very different from a typical SEO campaign and at times hard to grasp due to the ever-changing local search results. This blog will discuss some important techniques that will help your business get great results from local SEO campaigns.

Mobile SEO & Voice Search

Optimise your site for voice searches through Amazon Alexa or other voice activation devices. With the exponential growth of the Internet of Things, it's crucial to ensure that your site is easily findable at the top of the pile, no matter how the search is done.

SEO For Mobile & Applications

Numerous studies have shown that roughly two in three internet users habitually browse online on a smartphone or tablet.
This makes it all the more important that you optimise your SEO across all devices and routes, whether iPhone, Android, or a variety of apps.

Make your positive impression spill over the web

Making word of mouth work

To begin with, eighty percent of the small businesses surveyed said customers learn about them through word of mouth. With that in mind, imagine what these businesses could achieve if they collaborated with an SEO agency in Brighton. Meanwhile, at Freshpath Marketing we provide free SEO training through our blogs so you can have a taste of what we do without leaving this website. In other words, you can start your SEO journey right away!

Furthermore, unlike other marketing agencies and SEO agencies, we realise that the small businesses we encounter in Brighton and Hove don’t always want to cast a wide net. In other words, we understand that many would rather connect with a select number of customers because they want to enlist their trust and loyalty. Certainly, we believe that we can provide loyal and trusted relationships in addition to SEO services. Moreover, if we combine this with high-quality web development, will get you to the top of your local search engine ranking.

With that in mind, it can’t be a bad start to increase and leverage word of mouth, right?  Here are four items for your To-Do list to increase useful word of mouth…

We're easy to speak to

0800 690 6160

info@freshpath.co.uk