There are a host of reasons to use PPC Ads to boost your business visibility in online searches. The value is guaranteed as you only pay when people click your ad and you can even piggy back off people searching for your competitors, coming up as a search result when their name is typed into Google.
Often businesses choose to treat PPC and SEO separately. Whilst it is possible to hire separate agencies to deal with each strategy, this is not the most effect approach. It has been proven that an integrated PPC and SEO marketing strategy is the best way to ensure the success of a campaign as it allows you to make more informed decisions. Only through combining the two are you able to understand data in more depth and have a better picture of the project as a whole.
One of our specialties is helping you to develop and find your brand’s personality. We work hard to bring it across in genuine and engaging words. If you need new web content, newsletter articles or written blog posts that show off your brand – we’ll work with you to ensure that your written words make your audience emotionally engage with you.
We offer a range of affordable SEO & SEM services to suit your business needs. We are here to help you work out which package is right for you. Whether you know exactly what you want or you are still unsure of what you need, we are available at the end of the phone to quote you on a project or to offer some affordable marketing advice to help you work out an approach. Give us a call and we can provide some guidance.
Digital marketing is the future, but it’s important not to overlook traditional marketing. Integrated marketing strategies aren’t just for large companies with huge marketing teams, it can also be hugely advantageous for small and medium businesses.
Our marketing solutions are results driven and focus on optimising performance and profitability, Our team provides creative solutions to many of the problems SEM’s have in achieving online visibility in their local market.
Freshpath provide affordable marketing for small to medium sized businesses. Based in Brighton we provide marketing strategies that combine traditional and online marketing for businesses looking to boost their brand visibility. With a focus on long term results, we establish successful and consistent branding through affordable custom-built marketing campaigns.
We know that every business will have individual marketing needs and budgets so we provide a wide selection of packages that can be tailored to each client’s specifications. We are all rounders, on hand to help you with anything from straightforward content writing, and website audits, right the way through to a targeted digital marketing campaign.
People generally consider paid advertising to be unnecessary for small businesses already paying money for content marketing. However, it is the combination of organic and paid marketing that yields the best results. Paid advertising is not the cheapest option which means it’s important to that you are selective with your campaign and only use the leading advertising platforms.
Do some local search marketing, optimize your website for humans and search engines, engage in link building, take advantage of keywords, ask for email addresses, monitor your online reputation, use online networking sites to build a bigger network.