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Social Media Consultancy

Social Media Marketing

Social media is such an overwhelmingly powerful form of communication these days.  It’s an ultra dynamic way of reaching out to your audience and is reassuringly measurable. It’s also possible to be much more targeted and at the same time quite creative. On the other hand, it can feel like somewhat of a massive task to newbies and executed badly can easily blow your budget.

Our Process

Freshpath Marketing can help you manage your social media campaigns through multiple channels. We’ll sit down with you and work hard to understand your goals and budgets. Slowly, you’ll feel the stress drain away and we demystify things. Social media won’t always be the panacea for everything you want to achieve so we’ll work hard to make sure it’s in proportion with the rest of your marketing plans for your business.

What Is Social Media Marketing?

Well – social media marketing means a lot of things to many people. In general however, it’s an online marketing method that harnesses the power of different social media platforms. These include for example Facebook, Twitter, LinkedIn, Google+ , Pinterest and TikTok to establish your unique brand recognition. It also serves to capture your  customers’ attention and connect your brand to broader and potentially more diverse audience segment. Social media marketing for small businesses and enterprises is also a really powerful way to reach your prospects at specific times where they are more likely to be online – all of this to bolster your brand engagement. In the end, a dynamic, data-driven social media marketing plan can really bring remarkable results to your company. Your goal should be to convert your customers into brand advocates. That’s where we come in. Vitally, innovative social media marketing strategies positively influence any simultaneous SEO and digital marketing work to create more lead and revenue streams of income for your business.

How Do We Work?

We begin by listening. Lots of it. We walk away with a brief. Our creative team will then develop a kind of mind map that paints a picture of your potential new brand. 

Once you’ve approved our concept for your brand, our team will move to the next stage where designs and concepts are shown to you. We’ll sit back and listen to your feedback

Depending on the outcome of the previous stage we’ll either move forward with the concept or refine further. Branding is more than imagery – It’s about delivering a unique and effective image that works for you.

Of course once, you’ve settled on the final concepts, we’ll get cracking on all of the elements that will give your identity strength and uniqueness. Brand can include everything from your images, messages to strategy.

Why Do It?

It Works

Done well, good digital marketing always pays for itself

Build your Brand

Good brands engender loyalty and increased profitability

Leapfrog Competition

Enables
transparent benchmarking

Target Right Clients

Get more of the customers
 you need

Organic Growth

Done well, it helps lower the cost of customer acquisition

"63% Increase in Organic Traffic"
"Freshpath Marketing did an amazing job of helping us get new enquiries" JAP PERFORMANCE PARTS
"Better Clients - Better Future"
"The SEO advice was so helpful, and it was great that they combined it with advice on the kind of marketing we are more used to" RTLS COMMUNICATIONS LTD
"Easy to Work With - Sound Advice"
"Freshpath really helped us at Focus Consulting. It's Made a big difference" - FOCUS CONSULTING
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Why is it
a good move?

It Works

Whether you think you need to market or not, our experience is that done correctly, there’s never an unhappy client. That’s because we have lots of experience in competitive analysis and we know what works. We are confident that we can help you beat your top competitors.

Great Payback

Done well – and believe us when we say that we love to do things well – they’re almost always a strong payback for our marketing services.

Don’t get us wrong – the marketing campaign will partly depend on your input too though – that’s why it’s a partnership.

To Build Your Brand

So often companies fail to understand the importance of developing a strong brand for their target audience.

A strong brand can drive sales, boost profit margins and help you sell your company in the future. Achieve this with our digital marketing solutions UK.

To Stay Ahead

We see it all the time. Companies are so busy doing what they do, they don’t see the competition creeping up behind them. Through case studies, we can help you find competitors so you can stay ahead of the game. 

Good marketing protects what you have as well as growing it.

Say Hello & See the World Differently

Book Your Free Site Audit Today!

We’re guessing that you’re a small / medium business owner who wants to simply ensure that potential customers will find you easily? Maybe your concerns that your marketing messages aren’t working well enough. Maybe you’re looking for someone to build your online shopping functionality.

You need peace of mind and we can help. Just book your free website audit now and you’ll see how easy we are to work with

General FAQs

Good question! The simple answer is answer nothing. There’s zero obligation and it does not take long. We cannot assess your needs otherwise. As a website design agency we have capacity to conduct an audit of your website to make sure everything is working and help you avoid any mistakes in design and functionality. We can help you ensure you’re providing a smooth and enjoyable online experience to anyone who visits your site, converting more of them into valuable customers.

Truthfully this cannot be answered without meeting you and delving deeper but after the audit has taken place it will be easier to respond and give guidance. No two businesses are the same really. which means you need a tailor-made approach which is unique to you, your goals, ambitions and KPIs. However, whatever size or functionality you need from your website, we can help you for sure. We can also help with the UI and UX design, copy, build and even photography to ensure that your completed website delivers the real results you’re looking for.
We charge a daily rate for our professional services and a competitive quotation can be provided once we’ve met you and discussed your detailed brief.

Just give us a call I’d suggest. Or alternatively just drop us a line. You can find our contact details on our contact us page.

Well. Unless you are already flooded with phone calls and your business dreams are already being fully met, there’s generally always areas for improvement. Sometimes people even call us just to help position them for a future sale of their business. It all depends on your goals and what kind of work life balance you are aiming for. At the end of the day – a good business should allow you some free time to spend with your friends and family.
It’s not really about sectors and more about your goals. We tend to work with clients that have a good idea of where they want to be in a few years. Sometimes the sites are complex, often they are not. It all depends.